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Marketing & Communications

Marketing & Communications

Teams

Marketing & Communications is the business unit at The City of Calgary that ensures Calgarians understand and are aware of programs and services through communications, marketing, social media, and media relations.

A communications strategy is implemented for each campaign, incorporating the entire cycle of communications: research, citizen engagement, creation of content, graphic design, website development, campaign evaluation and measurement.

Creative Services

Creative Services is a full service, internal creative agency, that develops creative strategies and direction for print, digital, audio, video, and more.

Marketing

We manage the social media and corporate marketing channels, do corporate media buying and print production services, and support departmental marketing and communication campaign needs.

We provide strategic recommendations and execution on the most appropriate channels to reach defined audiences and objectives​​.

Web & Digital

The Web and Digital Team provides a number of services to support your needs when creating and maintaining digital content on calgary.ca, myCity, and elsewhere.

Communications

The Communications Team works closely with business units to provide strategic communications planning and implementation to meet the goals and objectives of the business unit.

Together with other CSC lines of business, the Communications Team builds comprehensive campaign and creative collateral to inform and educate citizens about City projects, programs and services.

Media Relations

This team is responsible for media relations and crisis communications. The team also manages The Newsroom while being responsible for public promotion through media planning and buying.

Employee Communications

Develop employee communications strategies to inform, equip and inspire City employees.

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